Home Business Chamber luncheon speaker offered sales techniques

Chamber luncheon speaker offered sales techniques

An international speaker and coach, Wanda Allen, shared sales tactics at the Lakeland Area Chamber of Commerce luncheon Wednesday (2.26.20) at Stonebridge Golf Club.

Ms. Allen, founder of Follow Up Sales Strategies, said there are over 100,000 people networking in the United States and the end result is stacks of business cards.  “Stop going to events, connecting with people and doing nothing,” she said.  “Follow up is critical in very stage of the sales process.”  Without the follow up, companies lose business and have business card-build up, she said.

Wanda Allen

She noted it is stressful to follow up with a prospect, sometimes causing embarrassment, guilt or discouragement if the call does not lead to a new client. “When you follow up, you’re in control, you get encouragement and you are confident.”

The strategies, she said, for successful client-building are mindset, CRM (Customer Relationship Manager) with follow up a priority.

Sponsor for the luncheon was One With God, Inc. with founder and Pastor Bob James sharing a video about the ministry.

Pastor Bob James


David DeGutis announced there will be a fundraiser June 13th for monies to enhance the Lakeland tennis courts. He said one of the goals of the project is to add lights to both the courts and the parking lot.  There could also be additional courts added.  He said the event is in the preliminary stages but will include pork butts for sale along with live music and tennis clinics. He is seeking sponsors for the event.

Also seeking sponsors is the LEF (Lakeland Education Foundation) for its upcoming Rock ‘n’ Roar 5K/Fun Run at 9 a.m. April 4th at Lakeland Elementary School, according to Amy Foster, LEF president.  In conjunction with the Run will be the First Annual LEF Fine Arts Festival that day from 9 a.m. to 3 p.m. on the front lawn of LES.

Wil Ashworth, Chamber president, reminded attendees of the Annual Sporting Clay Shoot Tournament April 24th at the Memphis Sport Shooting Association, 9428 Old Brownsville Road in Lakeland.  There are openings for teams, he said, along with opportunities for sponsorships.  Link to the event: https://members.mylakelandchamber.org/events/SportingClay%20Shoot%20Tournament-55/details

The Ready. Set. Grow! Fun Run will be May 30th at IH Park in Lakeland and sponsored by Keep Tennessee Beautiful.

… Photos by Anna Stonestreet Smith